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Big Bear Gear Team

  Michael Ehrenreich, Owner
  • Michael is a dermatologist and founder of SOMA Skin and Laser with offices in Millburn and Paramus.
  • Created board games Start Up and Election.
  • Designer of the Zigo Leader Carrier bicycle.
  • Interests: Hiking, kayaking, building rustic furniture, biking, trail building, travel, music.
  • Something you may not know about him: He wrote three musicals: Medicine the Musical, The War and Hooked.
  • Favorite Place: Lambertville, NJ.
  • Favorite Ice Cream Flavor: Mint Chocolate Chip
  • Mission at Big Bear Gear: Dreaming the big dream
Rebecca Gelman, Owner
  • Rebecca is a licensed architect  specializing in residential homes and historic renovation.
  • Co Dreamer with her husband Michael Ehrenreich.
  • Volunteers for beautification and storefront programs and serves on the boards of various organizations. 
  • Pastimes: Hiking, kayaking, biking, art, spending time with family, exploring new places along the Delaware River.
  • Something you may not know about her: She speaks Italian and lived in Hong Kong and Italy for five years.
  • Favorite Place: Lambertville, NJ.
  • Favorite Ice Cream Flavor: Moose Tracks
  • Mission at Big Bear Gear: Creating a fun in-store experience and connecting with customers and the community.

Chris Lomas, Manager and Director of Outdoor Education and Events

Chris is a graduate of Appalachian State University, NC. Having studied Recreation Management, specializing in Experiential Education , he has 10+ years of experience in outdoor instruction and guiding.

  • Interests: Backpacking, paddling and climbing.
  • Favorite Place: Glacier National Park, Montana
  • Mission at Big Bear Gear: To create an outdoor learning and activity center
  • Favorite Ice Cream Flavor: Huckleberry
  • Something you don’t know about him: Chris is an avid cook and loves cooking with wild edibles.
Christine Cho, Assistant Retail Manager
Annie O'Keeffe, Associate
Mia Niciolio, Associate

Aiden Ehrenreich, Associate and Farm Stand Manager

  • Interests: Kayaking, hiking, biking, reading, playing board games and hanging out with friends. he also enjoys robotics, library leadership, travel, model UN and working with differently abled youth. 
  • Favorite Hike: Ein Gedi, Israel.
  • Favorite Place: Lambertville, NJ.
  • Mission at Big Bear Gear: Establishing and running the Farm Market.
  • Favorite Ice Cream Flavor: Cookies and Cream
  • Something you don’t know about him: He likes to cook once in a while and he's pretty good at it. 
Zach Ehrenreich, Associate
  • Interests: Kayaking, hiking and biking. Also cars, motorcycles, computers, watches and outdoor gear.
  • Favorite Hike: Goat Hill
  • Favorite Place: Home
  • Mission at Big Bear Gear: To expand our offerings of beginner experiences and classes, and researching gear. 
  • Favorite Ice Cream Flavor: "I prefer eating chocolate bars" 
  • Something you don’t know about him: He sails and he's a "techie." 

Joel Coyne, Paddling Instructor and Environmental Outreach Coordinator

  • Advocate for Environmental causes. Volunteer for The Sourland Conservancy and The Watershed Institute.
  • Life long paddler and avid canoeist.
  • Paddles through the Wing Dam on a regular basis for fun. (don’t try this at home)
  • Interests: Biking, hiking, paddling, music, birding and traveling.
  • Favorite Place: Somewhere in the middle of the Delaware River (exact location not to be disclosed)
  • Mission at Big Bear Gear: To get people on the water and to teach  stewardship.
  • Donates his Big Bear Gear earnings to The Sourland Conservancy by gifting a copy of “Seeing the Sourlands” to students.