Big Bear Gear Team

  Michael Ehrenreich, Owner
  • Michael is a dermatologist and founder of SOMA Skin and Laser with offices in Millburn and Paramus.
  • Created board games Start Up and Election.
  • Designer of the Zigo Leader Carrier bicycle.
  • Interests: Hiking, kayaking, building rustic furniture, biking, trail building, travel, music.
  • Something you may not know about him: He wrote three musicals: Medicine the Musical, The War and Hooked.
  • Favorite Place: Lambertville, NJ.
  • Favorite Ice Cream Flavor: Mint Chocolate Chip
  • Mission at Big Bear Gear: Dreaming the big dream
Rebecca Gelman, Owner
  • Rebecca is a licensed architect  specializing in residential homes and historic renovation.
  • Co Dreamer with her husband Michael Ehrenreich.
  • Volunteers for beautification and storefront programs and serves on the boards of various organizations. 
  • Pastimes: Hiking, kayaking, biking, art, spending time with family, exploring new places along the Delaware River.
  • Something you may not know about her: She speaks Italian and lived in Hong Kong and Italy for five years.
  • Favorite Place: Lambertville, NJ.
  • Favorite Ice Cream Flavor: Moose Tracks

Aiden Ehrenreich,  Tubing Assistant Manager

  • Interests: Kayaking, hiking, biking, reading, playing board games and hanging out with friends. he also enjoys robotics, library leadership, travel, model UN and working with differently abled youth. 
  • Favorite Hike: Ein Gedi, Israel.
  • Favorite Place: Lambertville, NJ.
  • Favorite Ice Cream Flavor: Cookies and Cream
  • Something you don’t know about him: He likes to cook once in a while and he's pretty good at it. 
Zach Ehrenreich, Tubing Assistant Manager
  • Interests: Kayaking, hiking and biking. Also cars, motorcycles, computers, watches and outdoor gear.
  • Favorite Hike: Goat Hill
  • Favorite Place: Home
  • Favorite Ice Cream Flavor: He prefers eating chocolate but believes ice cream shouldn't have sprinkles on it.
  • Something you don’t know about him: He bought some plants from the Sillₑ and is hoping they do well.

 Vitor Bafile, Assistant Manager

 August Myers, Retail Associate

  • Interests: Raced mountain bikes for several years.
  • Graduated from the University of Vermont with a History degree and pursuing a career as a pilot.
  • Favorite ice cream flavor: peanut butter cup.
  • Bets thing about working at BBG: Helping people get outside and enjoy the beautiful area on bikes, kayaks and skis!